Use cases

Four pricing situations every Amazon seller meets.

More sales start with the Buy Box. I Uply prices to compete for it, inside the floor you set. A lower price does not guarantee the Buy Box, so your minimum price and margin always come first.

A competitor undercuts you by one cent

The problem: You lose the Buy Box and your sales slow down. You only find out when you next check the listing.
What I Uply does: It reads the current Buy Box price and suggests a price one cent below it, as long as that is still above your floor.
The result: You are back in the running for the Buy Box without watching prices by hand.

Your cost goes up and your margin shrinks

The problem: A supplier or fee increase means your old price no longer leaves the margin you planned for.
What I Uply does: You update the item cost on the listing. The break-even price and margin floor move with it, and any price below them is skipped.
The result: You stop competing at a price that no longer covers your cost.

A competitor drops below what you can afford

The problem: Following them down would win the sale and lose the profit.
What I Uply does: It leaves your price where it is and tells you why: the margin floor is above the competitor price.
The result: You sit out a price war you cannot win at a profit.

You already hold the Buy Box

The problem: Cutting your price again would give away margin for nothing.
What I Uply does: It holds your price. If there is room under the next competitor, it suggests a higher price.
The result: You keep the Buy Box price you already have, or earn more per sale.

Private label

You are often the only seller on your listing. I Uply holds your price when you own the Buy Box and keeps every change above the margin you set.

Wholesale and resale

You share listings with other sellers and prices move often. I Uply suggests a price for each listing and skips the ones where competing would break your floor.

What stays the same in every case

• You own the minimum and maximum price limits.
• Every suggestion stays inside your price limits and margin floor.
• You see the reasoning for each suggestion before it is applied.
• The fee is a fixed monthly price plus a small share of your net monthly sales.

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